Just stumbled across this and fell in love….the apparel line is called AFIA. The patterns have its own distinct features and are made by individuals….that’s right, individuals in Chicago, New York’s garment district, and Ghana, West Africa. Get this…the pieces are handsewn by the Dzidefo Women’s Cooperative in a village located in Ghana. Wow….handsewn, you hardly get that anymore. Imagine all the care and hardwork that goes into every piece….
The colors, patterns, and motifs used in West African textiles are a visual representation of history, proverbs, moral values, and social codes. The coined “urban indigenous” style of Afia is a fusion of traditional, vibrant West African aesthetics with urban American trends. (http://www.shopafia.com/story.html)